▲ For firearms manufacturers, a title sponsorship on a Canadian gold prospecting TV show offers a unique platform to highlight the critical role of wilderness protection and responsible ownership in one of the world’s most challenging environments.
“Protection Where It Matters Most”
In the remote backcountry, the rush for gold is often interrupted by the reality of the food chain. As our title sponsor, your brand represents the ultimate tool of last resort: a reliable, high-power tool for wilderness protection. Click here for BC Predator Statistics: Black Bears
When our prospectors encounter a predatory grizzly on a remote placer claim, they aren’t just ‘carrying’; they are demonstrating a deep commitment to Canadian safety and heritage. We’ll show millions of viewers that in the deep backcountry, your gear—combined with a valid licence—is the difference between an emergency and a tragedy. Let’s lead the conversation on safety, sovereignty, wilderness and the enduring respect for the land and its people.
Benefits: Safety, Training, and Cultural Respect
Essential Wilderness Defense: In Canada, these tools are legal for wilderness protection by prospectors on Crown Land. Title sponsorship highlights that while bear spray is a first deterrent, a firearm provides critical backup in life-threatening scenarios.
Promoting the Canadian Firearms Safety Course: Viewers are encouraged to take the relevant CFSC course. This training educates the public on safe handling, storage, and transportation, turning prospectors into law-abiding firearms owners by having their Possession and Acquisition License (PAL).
Respecting First Nations Sovereignty: The TV show provides a platform to feature Indigenous harvesting rights and the adaptations for Aboriginal applicants. We highlight how Elders and community leaders play a vital role in safety certification, reinforcing that modern prospecting must walk hand-in-hand with Traditional Knowledge and Canadian Act Section 35 rights.
Occupational Authorizations (ATC): For professional prospectors, the TV show can educate on the Authorization to Carry (ATC), which allows professional prospectors to carry firearms for lawful protection from wild animals in remote locations.
Community Values: Sponsoring a TV show that values ordered liberty, enterprise, and fair play aligns your brand with the core beliefs that have built Canadian society in rugged environments.
Click here for Title Sponsorship details and prices
